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who we are

Swiss Management Services was founded in 2012 in Switzerland by Giorgio Modesti, a Swiss-Italian born in Milano. He is a citizen of the world, a sailor, a kitesurfer, a gentleman driver and he has a deep passion for strategic marketing.
From 2012 to 2024 Swiss Management Services collaborated with the global leader in Customer Experience and Digital Services, providing senior managerial expertise in the opening, restructuring and management of contact centres across Europe, Africa and the Middle East.
During this partnership SMS participated in and directed several strategic and operational projects on behalf of a number of leading global firms active in telecommunications, social media, consumer electronics, finance, travel and leisure, armaceuticals, retails and many other industries.
Working alongside Giorgio are highly experienced managers who have shared professional and personal adventures with him for over 3 decades.
The Swiss Management Services team is flexible depending on the needs of each project, and assigns the best professionals for each situation.
The Swiss Management Services journey began long before its official launch in 2012. Indeep, it overlaps the whole career of its founder and collect an impressive series of working experiences, being always there where the big things happened. From the pioneering times of European mail order companies, that were the cradle of one-2-one marketing and e-commerce in the ‘80s to the magic era of mobile TLC in the ‘90s, and again from the explosion of e-business in 2000 to the digital TVs launch, and then again to the massive spread of social medial in the ‘10s, and again from the globalization of Customer Experience Services to IoT and Mobile Payments ‘till the most advanced Fintech Solution and the era of Digital Transformation and A.I..
A breathtaking race surfing the wave of innovation, taking part of changes and sometimes making them happen. All this impressive know how is now the core asset of Swiss Management Services, accompanied by an unmatched dose of passion and a unique enthusiasm for any new challenges, everywhere on Earth.

 

2012 – present

Founder & CEO

 

 

2024 – present

Founder & CEO

 

2021 – 2024

New Markets Director EMEA
CEO TP Kenya
Board Member (EGY, KE)

 

2018 – 2021

Regional Director Africa & M. East
CEO TP Nigeria
Chief Marketing Officer TP Greece
Board Member (EGY)

 

2012 – 2018

CEO TP Egypt
CEO TP U.A.E. (Dubai)
Board Member (EGY)

 

2010 – 2012

Head of Operations

 

2008 – 2010

CEO TP Romania

 

2005 – 2008

Director of Customer Operations

 

2002 – 2005

Partner
Head of Operations

 

2002 – 2004

Partner

 

2002 – 2004

Training Manager

 

2001 – 2002

Vice Managing Director
Marketing Director

 

2000 – 2002

Founder & CEO

 

2000 – 2002

E-Business Director

 

1999 – 2002

Founder & CEO

 

1995 – 2000

E-Business Director
Mktg Mgr Business Segment & VAS

 

1993 – 1995

Direct Marketing Services Director

 

1990 – 1993

Marketing Manager Mail Order Italian Mkt

 

1988 – 1990

Marketing Manager

 

1987 – 1988

Hotel Procurement Manager

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